Privacy Policy

Privacy Policy

At NWF Conservation Community Interest Company (Natural World Fund), we take your privacy seriously. Whether you’re a supporter, habitat restoration participant, or simply visiting our website, we’re committed to protecting your personal information.

We follow data protection laws, including the General Data Protection Regulation (GDPR), to make sure your data is handled responsibly and kept secure.

What This Policy Covers

This policy explains how we collect, use, and protect your personal information—whether you’re browsing our website, donating, signing up for newsletters, attending events, or getting involved in other ways. It also outlines how we research potential supporters and projects using public or trusted third-party sources.

We respect your privacy and only use personal information (like your name, email, or online activity) to provide services and keep you informed.

How We Collect Information

Via Our Website and Email

You can explore our website without sharing personal details. If you use features like our “Contact Us” form or email us directly, you may choose to provide personal information.

By doing so, you’re agreeing to let us use your information as described here—unless you later unsubscribe or ask us not to.

You can opt out of communications from us anytime by emailing support@naturalworldfund.com.

Cookies and Tracking Technologies

Our website uses cookies and similar tools (like tags and pixels) to collect basic information about your device and browsing habits—such as your IP address, browser type, pages visited, and how long you stay.

These technologies help us understand how people use the site so we can improve it. You can turn off cookies in your browser settings, but doing so may affect how the site works for you.

How We Use Your Information

We use data about website visitors to learn which parts of our site are most popular and how people navigate through it. This helps us improve content and services.

If you contact us or use any forms on the site, we’ll use your details to respond to your message or to send updates we think you’ll find useful—like newsletters or event invites.

Information from Donors

If you donate, we use your information to process your donation, thank you, and meet legal requirements. We may also analyse giving trends to improve our fundraising efforts.

Information from Habitat Restoration Projects

If you’re involved in a habitat restoration project, we may collect information related to your activities. This helps us monitor national trends and identify challenges in habitat restoration. Data is kept confidential and is usually anonymised for research purposes—unless you tell us otherwise.

Research and Supporter Insights

To make our fundraising efforts more effective, we sometimes research potential donors or volunteers using public sources. This helps us tailor our communications to the right people and use resources wisely.

If we contact you and you haven’t reached out to us first, it’s likely we found your details through a partner or public platform. We follow the same data protection rules in these cases.

We may look at things like career information, charitable involvement, and public social media activity to understand your potential interest in supporting our work. Occasionally, we work with trusted consultants for this research.

What Kind of Information We Use

We rely on information you’ve given us and combine it with details from public sources such as:

  • Charity websites and reports
  • Company websites and directories
  • Social media (when public)
  • Companies House
  • Electoral register

We don’t use any data that wasn’t legally or ethically obtained, and we never sell or share your personal details with third parties.

Keeping Your Data Safe

We have strict policies and security measures in place to protect the personal data we store.

Your Rights Under GDPR

You have the right to:

  • Ask what personal data we hold about you
  • Get a copy of that information
  • Ask us to correct inaccurate details
  • Request that we delete your data in certain cases
  • Ask us to restrict how we use your data
  • Withdraw your consent at any time

If you want to exercise any of these rights or have questions about your data, email support@naturalworldfund.com.

How Long We Keep Your Data

We only hold on to personal information for as long as it’s needed for the purpose it was collected or as required by law.

Updates to This Policy

We may update this policy from time to time. Any major changes will be clearly posted on our site or shared via email. We encourage you to check this page occasionally to stay informed.

Get in Touch

If you have concerns or suggestions about how we handle data, we’d like to hear from you. Contact us at support@naturalworldfund.com.

By using our website or giving us your personal information, you agree to the terms set out in this policy.

29th May 2025